Launch of our Vytrus TV channel
This is the philosophy of the Vytrus TV channel. A new space where science, nature and passion are combined in short video capsules where our team shows the biotechnology behind our walls, the plants Vytrus is inspired by, the great concepts brought to the market and how our 100% natural actives can easily be formulated.
Amongst the channel categories, the company has been working on three different sections:
‘Innovating with Plant Stem Cells’ provides a deeper look on how Vytrus is inspired by plant properties. A new way of developing biotechnological platforms to create innovative actives that respect the environment, and skin and hair health.
Plants are the core of Vytrus knowledge and creations, so the channel includes a section called ‘Plant Stories’. Those capabilities that nature brings which the company translates into the cosmetics language to deal with skincare and haircare.
Finally, the ‘Formulating from Nature’ section will include several episodes that aims to help cosmetic formulators create a wide range of possibilities with new biotech concepts.
Have a look at the teaser video to discover what we have lately been working on. More videos will be added to each category in the coming months, so the audience has always something new to watch. Stay tuned!